Reward   •   Motivate   •   Build Loyalty   •   Team Building

Special Events   •   Incentive Programs   •   Gift Cards

Richard Petty Driving Experience offers the most exciting entertainment experiences for groups and corporations of all sizes.  Groups ranging from 10 to 1,500 have experienced the thrill and excitement of what makes RPDE “The Ultimate Incentive.”  Choose from our list of experiences or if you have something else in mind, have our Sales Team customize an event for your needs.  Several tracks offer evening events under the lights, as well as food and beverage functions on-site.

Add-on to your event or promotion with a variety of RPDE custom options. Choose from a wide selection of customizable shirts, hats and other commemorative souvenir merchandise. Our state-of-the-art digital photography also offers many options, including customized photo packages with company logos. Capture attention and build awareness with other tailored incentives such as Show Cars, Pit Boxes and the Pit Stop Tire Challenge.